5 Reasons Why Franchising Works

Franchising is a business model whereby the mother company, the franchiser offers 100% support to selected entrepreneurs; they create a new branch, which is managed by the entrepreneur, the franchisee. A business should have been running for at least 5 years before considering franchising; a track record is essential; they would have a winning business model and you are riding on their wave of success.

Here are a few very good reasons why taking out a franchise makes sense for the entrepreneur.

1. 100% Support – The program would probably start with a 3-4-day seminar, which orientates you to the business, showing you how the various processes are managed. The franchise manager is your mentor and whether you are printing in Sydney or selling fast food in Melbourne, you have an expert to guide you every step of the way.
2. Winning Business Model – The model is tried and trusted, with many branches across the country; the franchiser is very experienced at training and mentoring entrepreneurs with the goal of withdrawing their assistance after a certain period of time. This might range from 3-9 months, depending on the nature of the business and the franchisee’s performance.
3. Guaranteed Success – If the franchiser has 35 branches, all run by franchisees, they there is no reasons why the set up cannot be repeated at a new location. Of course, you do need to do some research before making the investment, it might not be a suitable business for you; indeed, the franchiser screens all applicants prior to acceptance and they might not accept all proposals.
4. Branded business – You already have a brand that the consumer recognises and trusts and by following a specific program, you are delivering a winning service and your business should grow. Of course, you have to commit yourself 100% to the business and with the full support of the franchiser, you should enjoy a rosy future.
5. The hard work has been done – As the franchiser develops and they open new branches, they learn and adapt the organisation, so when you get onboard, the system has been perfected and lessons have been learned. The business is completely packaged for you and there are strict controls in place to ensure that the quality is top-notch.

You would be given a list of locations that are available and a business plan is compiled.

There are many types of business that can be franchised;

• Fast food outlet/coffee shop/bakery
• Cleaning/auto detailing
• Plumbing
• Fitness & health
• Retail
• Home maintenance

If you would like to view information on Australian franchise opportunities, Google is your best friend and when you find something that is right for you, make an enquiry. The website would contain all the information you need for an overview of the business and when ready, you can sign the agreement, make a payment and the training can begin.